The Law Offices of Evan K. Thalenberg wanted to not only increase awareness of lead paint poisoning legitimacy, but also wanted to educate their target audience about recent changes in medicine and lead paint law.

This was accomplished by designing a strong, visually compelling concept and messaging...the ugly truth about lead paint. Also through proper processes and deep insights, Thalenberg brings a brighter future to Baltimore-area families who have been affected by this silent poison.

This campaign was executed across a targeted media including bus shelter advertisements, metro advertising, cinema advertising, and even hand-delivered door hangers throughout Baltimore City.